Israeli products (Facebook)
Thanks to their love of Israel and desire to support the Jewish homeland (even if they don't actually live there) two Christian brothers carry on their father's business, called Christians for Israel, to bring Israeli products to those living outside of Israel. Both Christian Zionists feel strongly about supporting the Jewish people and continue to sell Israeli products, no matter if it has become controversial.
Four decades later, those Israeli goods and thousands more are available across the Netherlands thanks to the international advocacy group founded by Karel van Oordt in 1979. Pieter and his brother, Roger, have run Christians for Israel since their father’s death in 2013.
Through its own import agency, the Israel Products Center, or IPC, the organization brings in 120,000 bottles of Israeli wine each year, as well as many tons of Dead Sea cosmetics and other merchandise. Most of the products are sold in IPC’s own store, on its website or by a corps of 200 volunteer door-to-door sales agents, a majority of them women...
“Now the government wants to say on our products that they’re not from Israel,” said Pieter van Oordt, referring to the adoption in November of EU regulations mandating that goods produced in Israeli settlements are labeled as originating in Palestinian territory. “So we must tell our customers that it’s not true.”
Most IPC customers probably agree with van Oordt. The company’s most dedicated patrons are ideological supporters of the Christians for Israel movement, which is popular among European Protestants who believe it is their religious and moral duty to help Jews return to their ancestral lands.